From a single-cloud configuration to a multi-cloud program, the work is the same discipline: model the requirement properly, build it so it reconciles, and hand over something your team can run.
The pipeline is only as good as the data flowing through it. I build lead-to-opportunity processes, forecasting, and automation that reflect how your sales team actually works — not a textbook funnel.
Support scales when the system does the routing and the agent does the thinking. I design case management, omni-channel, and knowledge so resolution stays fast and SLAs stay honest as volume grows.
B2B buyers expect a clean checkout and a payment that just works. I build storefronts, checkout, and Salesforce Payments end to end — including the gateway plumbing that quietly breaks most implementations.
This is the core of the practice. Pricing procedures, bundles, approvals, amendments, and renewals — engineered so the numbers reconcile to the last cent, and renewals don't leak two quarters after go-live.
Marketing should connect to revenue, not float beside it. I design journeys, segmentation, and engagement flows that tie campaign activity back to the pipeline and the deals it actually influences.
Agents are only as safe as their guardrails. I architect Agentforce assistants — topology, action-to-flow bindings, and a verification-gated security model — plus Claude-based reasoning layers built alongside the org.
Not every engagement is a build. Sometimes you need someone to find the money that's leaking, or rescue an implementation that's stalled.
Config audits that trace lost dollars back to the exact rule, schedule, or flow responsible — then stage a recovery path for your team to approve.
Drop into a stalled or broken project, diagnose the root cause — failed renewals, pricing discrepancies, flow conflicts — and get it shipping again.
Lead architect and client-facing owner across a program — architecture decision records, technical solution documents, and a clean handoff at go-live.
Describe the problem in plain terms. I'll tell you honestly whether it's a build, a rescue, or something smaller.